"The riches are in the niches". You've heard Mike say it before, and now you're going to hear how this played out in a big way for our guest, Josh Cantrell. Josh worked with Justin Wise of our partner business, The Different Company, to learn ways to run his business better. That included stopping about 70% of what he was providing for his customers. The results? More efficiency, more fun, and more profit! Listen in!
Josh Cantrell is a wedding-DJ-turned-marketing-consultant and the founder of the copywriting agency, Signal Brandworks. He is certified by Donald Miller as a StoryBrand Guide and by Ray Edwards as a Direct Response Copywriter. His big goal is to help business owners find the words they need to sell more of their stuff.
Websites and Handles:
https://signalbrandworks.com Linkedin -
https://www.linkedin.com/in/joshcan/
Josh's Freebie for you is here: